During difficult financial times, it is extremely important to manage the financial health of a business, which includes liquidity – the availability of liquid assets, such as cash.
9 practical ways to improve the liquidity of your business
Volatile financial markets creating uncertainty is a key feature of the current business landscape. Many businesses have seen a reduction in operations due to a decrease in demand – leading to liquidity risks, pressure on covenants, and increasing refinancing requirements.
A liquidity management strategy means your business has a plan for meeting its short-term and immediate cash obligations. For companies that are over-leveraged, a liquidity management strategy includes developing steps to reduce the gap between the cash available on hand and their debt obligations.
Use a 3-way Forecast to stress test the business
This is a prerequisite to a robust cash management system. It enables businesses to model the impact of a slow down and take early corrective action to ensure they preserve cash flow. It allows businesses to stress test scenarios before making critical decisions, such as investments, research and development or taking money out of the business.
Fund & preserve cash
Funding business assets will enable operations to continue without depleting cash reserves.
Use sweep accounts
This functionality is often available through your current financial institution. You can earn interest on any excess cash by automatically transferring the funds into a higher interest-bearing account when the funds aren’t needed and the sweeping or transferring them back to your operating account when you do need the cash.
Reduce your overhead costs
Assess your overhead expenses, like rent, and look for opportunities to decrease them. Lowering overhead will have a direct & positive impact on your profitability.
Reduce any unproductive assets
Time to get rid of any unused assets. Moving forward consider if any new assets, such as buildings, equipment and vehicles, will generate revenue.
Monitor accounts receivable
Staying on top of your accounts receivable will ensure that you are billing your clients on time and that you receive prompt payments.
Negotiate accounts payable
On the flip side see if you can negotiate more favourable and longer payment terms with your suppliers – this will give you access to funds for a longer period of time.
Minimise any owner drawings
Monitor the amount of money that’s being taken out of the business for non-business purposes such as owners drawings. Taking too much money out can put an unnecessary cash drain on the business.
Review profitability
Set up a reminder to review the profitability on your various products and services. Look for opportunities where you can increase the pricing structure or reduce the costs of providing the goods and services and take into consideration any changes in the market and/or industry you operate in.

Meet the specialists
Finance specialist
Brad Spencer
Brad’s career in the banking and finance industry spans more than three decades. During that time, he has had a variety of roles across Australia and gained broad experience in providing all types of lending solutions from personal lending to equipment finance, business & working capital solutions, and property investment & development funding.
Before joining Ledge, Brad was a relationship manager with one of the major banks, and he has since added to his wide financial experience by completing Certificate IV in Finance and Mortgage Broking.
M: 0481 196 496
E: [email protected]
Legal specialist
Murray N. Thornhill
Murray is an experienced, skilled and efficient commercial dispute resolution lawyer. He leads and co-ordinates our litigation, commercial and property teams – Murray’s practice focuses on dispute resolution for SME’s and individuals in construction, insolvency, employment, and trusts and estate litigation.
He has represented clients in most Courts and tribunals in WA and the Federal and High Courts, and has also advised substantial charities, school associations, principals, board members and other non-profit bodies on their unique legal challenges. He is also an experienced presenter & educator on a range of legal issues to industry and to professional and government bodies. Murray is a Notary Public with experience in all aspects of notary work.
P: 08 9322 1966
E: [email protected]
Insurance specialist
Tracey Thorn
Tracey Thorn has over 20 years’ experience in the insurance industry. She has a comprehensive understanding of the insurance landscape and works with clients to provide bespoke insurance structures, strategies and risk management solutions for their businesses.
With the ability to negotiate complex claims, manage business interruption reviews and conduct contract reviews, Tracey’s depth of knowledge has enabled her to cultivate strong and trusted relationships with her clients. .
M: 0481 293 889
E: [email protected]
Accounting specialist
Ross Prosper
Ross’s expertise in tax and business advisory spans the spectrum of accounting, business structuring, superannuation and complex tax advice. He works with a broad range of clients including family owned small to medium enterprises and large corporate groups.
When providing solutions to clients, Ross takes a “big picture” view and ensures that structuring is thoroughly considered from the outset. By considering the implications that structuring decisions will have at various points in a business’s life cycle – particularly at the point at which a business will cease operating, be sold, or passed onto the next generation – Ross offers clients a holistic perspective that has helped many to recognise potential opportunities.
M: 0407 440 535
E: [email protected]
Join in the conversation
Navigating Your Changing Business Landscape: Finding Opportunity in the current Climate is a series presented by Ledge Finance, HHG Legal Group, Knightcorp Insurance Brokers and Bentleys that aims to educate and provide practical strategies to soften the financial impact of the pandemic as you begin to revive your business. Collectively we will discuss ways to minimise risk and find opportunities as you navigate the changing business landscape that is the post COVID-19 world.
How will Coronavirus impact on the Budget? And what can you do to minimise