CareFactor is a platform for innovators of all descriptions to develop unique solutions to aged care industry challenges.

Presented by Bentleys, it’s an accelerated program of growth and learning with access to mentors, community and networks in aged care, technology, marketing, investors and capital raising. CareFactor provides skills, resources and support for aged care start-ups, entrepreneurs and intrapreneurs. Supported by sponsors like ACSA, Austrade, Westpac, Paynters, SprintVC, Redchip, Advancer, OQCE and Brisbane Marketing, CareFactor has been developed to rapidly scale ideas nationally and internationally.

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Come to CareFactor's Pitch Day and watch our teams present!

About the program

*Please note, applications have now closed.

CareFactor is currently underway, running over 12 weeks from September to December. Our teams for 2019 are: Beartrap, Cogniant, Comunify, hayylo, Moovosity, NQIQ, Project – Echo, Riskteq, Raise the Bar, and Thirdphase Steps. The program consists of a 3 Day Masterclass, an 8 Week Mentoring Course, and a Pitch Day.

3 Day Masterclass (completed in September)

For three intensive days, the teams workshopped with business mentors, industry speakers and aged care providers to grow their business and customer acquisition skills. The workshops, expert presentations and mentoring covered topics including:

  • Aged care industry
  • Entrepreneurship & commercialisation
  • Finance & investment-ready
  • Costing & budgeting
  • Built environment & infrastructure strategy
8 Week Goal-Oriented Mentoring Course (currently underway)

Over 8 weeks, the teams have regular mentoring sessions which let them tap into real-world experience and solve pain points as they progress. The sessions focus on goal planning and achievement, growth guidance and pitch preparation. Mentors are led by CareFactor’s Entrepreneur-in-Residence, Llew Jury, Founder and Director of Advancer. The mentoring sessions help teams scale their business quickly, covering off on investments, going global, digital marketing, raising capital and team building. Find out more information about the mentoring program here.

Pitch Day

Date: Wednesday 11 December
Time: 3pm – 7pm

Each team will pitch their idea to a panel of investors and/or buyers, receiving constructive feedback and possible offers of investment. The panel will choose a winning team, who will experience a short-term residency at Austrade’s Singapore Landing Pad! This incredible prize will expose the team to doing business in the ASEAN market, and help the team build international market connections.

We welcome you to be part of this exciting industry event, and come join us in the audience at Pitch Day! Click here to register for a free ticket.

Who is CareFactor for?

  • Entrepreneurs and start-ups
  • Innovators and ‘intrapreneurs’ within aged care (or other) organisations
  • Researchers or university students

What do participants get?

Every part of the program has been tailored to help you commercialise your idea.

  • Intensive Learning – Hands-on workshops with market-leading tools teaching you how to commercialise.
  • Structured Program – Focused program based on proven recipes for putting innovation into practice, delivered by experts.
  • Best-in-class Mentors – Guided engagement with expert mentors and industry stakeholders.
  • Exclusive Networking – Access to a unique network of industry experts and mentors, as well as an opportunity to pitch to investors.
  • Subsidised Participation – Participants will receive up to $10,000 of in-kind value over the 12 weeks.

Value for aged care service providers:

Aged care organisations are encouraged to submit in-house teams with an idea or project.

  • Commercialise your Innovation Agenda – Use CareFactor to grow and meet your organisation’s strategic innovation goals.
  • Support your Intrapreneurs – Strengthen your innovation culture by supporting in-house entrepreneurs to apply entrepreneurial tools and methods.

Value for the research and innovation community:

  • Clear to-market path – Fast-track the route from laboratory to industry with a focused commercialisation program.
  • Industry Engagement – Opportunity to engage and form partnerships with key industry stakeholders, investors and buyers

Frequently asked questions

Read here

Contact us

Please contact us at carefactor@bris.bentleys.com.au if you would like to find out more.


Creating an entrepreneurial playground for the ageing sector

Heath Shonhan’s presentation discusses the challenges facing the aged care sector and how this period of instability provides an opportunity for forward-thinking organisations and new entrants to the market to innovate their business models and establishing competitive advantage – highlighting the importance of the CareFactor Incubator.